Lisa Mailhot | September 20, 2024
Buyers
Real estate teams are no longer a trend; they’re here to stay. Despite their growth, many myths continue to circulate among agents and brokers. Whether you’re considering starting a team or joining one, it’s essential to separate fact from fiction. Let’s debunk five common myths about real estate teams, based on insights from top team leaders.
Not every team needs to be massive to be successful. Contrary to popular belief, there’s no “right” size for a real estate team. Smaller teams often enjoy higher profit margins, while larger teams thrive on volume and growth. Some teams, like Koby Sway's Briley Team, pushed through the “messy middle” to become top performers, while others opt for leaner, more agile structures like Katie Day’s SEAL team in Houston. It’s all about finding what works best for your goals and operations.
Leaving sales production to lead a team full-time is not mandatory. In fact, many successful team leaders continue to stay active in sales to maintain income, stay connected to the market, and better coach their agents. Transitioning out of production can be costly if not planned correctly, so consider your options carefully before making the leap.
While solo agents often balk at team splits, the cost should always be weighed against the benefits. Teams typically offer lead generation, marketing, training, and transaction support—all critical components of a thriving business. In many cases, the economies of scale a team offers can make the split more than worth it.
While teams provide an excellent starting point for new agents with proven systems and accountability, they’re not just for beginners. Experienced agents are also choosing to join teams, often for lifestyle benefits and greater work-life balance. Teams can provide the structure seasoned agents need to scale their businesses without sacrificing personal time.
There’s no one-size-fits-all blueprint for success. The best real estate teams are built on fundamentals, but beyond that, it’s all about what works best for your unique situation. Fortunately, the real estate industry thrives on collaboration and knowledge-sharing. Conferences, masterminds, podcasts, and videos offer a wealth of insights to help you navigate your journey—without relying on a mythical playbook.
The world of real estate teams is filled with options and opportunities. Don’t let myths hold you back from exploring the right fit for your career. If you're ready to explore real estate teams or take your career to the next level, let's connect and discuss your best options.
Reference: Beute, E. (2024, September 16). 5 myths about real estate teams debunked. Follow Up Boss.
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