Deciphering 2024's Housing Market: A Tale of Contrast and Prospects

Lisa Mailhot  |  January 29, 2024

Buyers

Deciphering 2024's Housing Market: A Tale of Contrast and Prospects

 

The real estate market of 2024 presents a unique landscape, shaped by contrasting trends in existing-home and new-home sales. As we delve into these trends, it's crucial to understand the driving forces behind them and the opportunities they create for savvy market participants.

Last year marked a distinctive period in the U.S. housing market, witnessing the lowest level of existing-home sales since 1995, coupled with an 11% increase in new-home sales. This pattern, highlighted by Zonda Chief Economist Ali Wolf at Inman Connect New York, is expected to continue through 2024.

Affordability remains a significant hurdle, with many potential buyers experiencing what Wolf terms an "affordability shock." Despite avoiding a recession last year and seeing positive economic movements, the high prices and limited inventory are key challenges in the housing market.

 

Interestingly, Wolf points out that over 4 million homes were still sold last year, emphasizing the importance of understanding current consumer behavior and preferences. These insights are vital for real estate success in 2024.

Mortgage rates, though retreating from their 2023 peaks, continue to impact affordability and total sales. Inventory shortages remain a critical issue, with significant variations across different markets. For instance, listings in cities like Austin and San Francisco exceed pre-pandemic levels, while others like New York and San Diego have seen substantial declines.

Zonda, a housing data and consultancy firm, offers a unique perspective through its Market Ranking system, providing insights into the pace and volume of new home sales in various markets. This data is crucial for understanding where opportunities lie, especially in markets that are outperforming historical trends.

The role of new homes is increasingly significant, now representing about 30% of the market, compared to the historical average of 10-15%. This shift offers opportunities, especially for consumers looking to avoid renovations or seeking customization options. Zonda's research indicates that 75% of builders plan to increase their output this year, conditional on sustained demand.

However, challenges remain, particularly in areas like the Southeast, where a surge in rental community completions might impact market dynamics. Moreover, the demographic of buyers is shifting, with Baby Boomers, benefiting from accumulated wealth and property appreciation, becoming more active in the market.

Bottomline

The real estate market of 2024 is a tale of two segments, each with its unique challenges and opportunities. Whether you're a buyer, a seller, or a real estate professional, understanding these dynamics is key to navigating the market successfully. If you're considering a move in Orange County, let's connect and explore how these insights can benefit your real estate journey.

 

 

Reference: Matt Carter's article, "Tale of 2 housing markets will linger into 2024, Zonda economist warns," January 26, 2024.

RECENT BLOG POSTS

U.S. Housing Starts Hit Lowest Point Since May

Housing starts across the U.S. fell in August, marking the lowest levels since May. Both single-family and multi-family construction declined, while permits also slowe… Read more

Builders Bet on Fed Rate Cuts To Revive the Housing Market

Homebuilder sentiment remains low as reliance on price cuts grows, but optimism is building with the potential for a Federal Reserve rate cut. Mortgage rates have alre… Read more

Mortgage Momentum: Applications Surge as Rates Drop to 11-Month Low

Mortgage applications just hit a three-year high as rates dip to their lowest since October 2024. Learn why this could be a window of opportunity for both buyers and s… Read more

Rents Surge Across the U.S. as Apartment Construction Slows

The U.S. rental market is heating up again, with asking rents climbing at the fastest pace since 2022. Limited new apartment construction and strong demand are fueling… Read more

Homeownership Slips While Rentership Surges in 2025

A new Redfin analysis shows the U.S. homeowner population ticked down 0.1% year over year in Q2 2025 while renter households jumped 2.6%. Prices remain high, mortgage … Read more

Orange County Buyers Gain Momentum as Pending Home Sales Rise

Pending home sales are climbing for the second month in a row, while mortgage rates have dropped to their lowest level in 10 months. More affordable listings are hitti… Read more

Why New Homes Are Losing Ground to Resales

New-home sales slowed in July 2025 as affordability challenges weighed heavily on buyers, despite builder incentives and discounts. With prices dropping below existing… Read more

Job Security Anxiety Puts the Brakes on Homebuying

Nearly half of U.S. workers are reconsidering big financial moves like purchasing a home because of concerns over job stability, according to a new Redfin survey. Whil… Read more

July 2025 Housing Report Shows Growth in Southern Home Construction While Other Regions Experience Declines

July 2025 housing starts data shows single-family construction climbing in the South while slowing in other parts of the country. For Orange County buyers and sellers,… Read more

We are excited to assist you in finding your perfect home

Let's find a time that suits you best to chat about your goals, show you how we work, and figure out how we can help you the most